The digital product passport: promotion of eco-design and resource efficiency

The digital product passport is part of a new EU-wide package of measures to promote eco-design (improved product design to minimize environmental impact), customer transparency and resource efficiency.

Implementation affects all industries and services, with far-reaching implications for corporate business processes.

In an increasingly digital world, where consumers are placing greater emphasis on transparency and sustainability, companies have found a new way to better manage their products and meet customer demands. We're talking about the "digital product passport," an innovative solution that makes product information accessible in real time while helping companies track and improve their products.

The digital product passport is an electronic document or digital record that contains detailed information about a product. This passport accompanies the product throughout its lifecycle and enables consumers to obtain all relevant information, starting with production and continuing through distribution and disposal.

Companies also benefit from the digital product passport. By recording information in detail, manufacturers can offer their customers added value and build trust at the same time. In addition, the product passport enables better traceability and quality assurance along the entire supply chain. This is particularly relevant for companies that sell their products on international markets, as it enables them to meet increasing regulatory requirements.

Implementing a digital product passport requires close collaboration between companies, technology providers and government agencies. Companies must first create a digital infrastructure that allows product data to be captured, stored and updated. This can involve the use of modern technologies such as blockchain or the Internet of Things (IoT) to ensure the integrity of the data.

How can companies successfully introduce a digital product passport and what specifically needs to be taken into account here? The Bitkom Akademie offers a suitable seminar on the digital product passport. Learn more about the seminar here. The seminar enables you to design and introduce a digital product passport and explains the politically demanded core element of the circular economy.